The objects for which the Trust has been formed are:
To help provide necessary support in the area of media education, planning and administration, opening, establishing, diversifying and strengthening the existing or a new institution including universities, colleges, schools, research bodies and other training as well as educational platforms in Government, public and private sectors for introducing need based media related programmes.
To collect data related to the existing educational and training facilities in the field of journalism and mass communication in different parts of the world in general and the developing countries in particular forfurther transferring the technology of institution building either on a turn key basis or otherwise.
To help the countries in diagnosing the societal needs and requirements in order to define the basic level of learning to meet the needs of its own population by evolving a new communications strategy for managing different facets in the third millennium.
To make special plans for the studies and research for media management by introducing contents of media studies and research in the formal and non formal educational programmes in the areas of management, administration, computer sciences, hotel management, journalism, mass communication, science and technology.
To aid in organizing conferences, seminars, meetings, discussions, debates, study courses, collection of statistics, exhibition, shows, tour tips and to establish endowments and scholarships for the promotion and furtherance of the aims and objects of the institute.
To organize and establish educational museums and parks.
To conduct sponsored as well as non sponsored research programmes with the support of Ministries, Departments and International Bodies.
To publish books, encyclopedias and directories on different topics.
To establish institutions for teaching, training and research in different emerging fields and to award degrees, diplomas and certificates to that effect.
To organize Bachelor’s, Master’s and Doctoral level programmes in association with Universities and Institutions from India and from rest of the world.
To institute a Chair in Media Studies in the Universities Colleges and other teaching bodies to make appointments to teachership, proffesorship and fellowship.